img
                                                                            

Volume 09 - Issue 02


Paper Title :: Mitigating Mukbang Harms: The Influence of Nutrition and Dietary Education on Body Image Distortion among Korean Youth
Author Name :: Lauren Jia Kwak
Country :: South Korea
Page Number :: 01-08
This study investigates how school-based nutrition and dietary education can influence the relationship between frequency of watching mukbang broadcasts and body image distortion among Korean adolescents. Using data from a sample of 51,743 Korean adolescents collected from the 2022 Korea Youth Risk Behavior Survey (KYRBS).The results show that frequent mukbang viewers are more likely to have a distorted body image than those who watch less frequently. Furthermore, the positive relationship is substantially weaker among adolescents who have received school-based nutrition and dietary education than among those who have not. These results suggest that nutrition and dietary education are an important countermeasure to the harms of watching mukbang broadcasts.
Keywords: mukbang, cookbang, education, body image
[1]. P. Aparicio-Martinez, A. J. Perea-Moreno, M. P. Martinez-Jimenez, M. D. Redel-Macías, C. Pagliari, and M. Vaquero-Abellan,“Social Media, Thin-Ideal, Body Dissatisfaction and Disordered Eating Attitudes: An Exploratory Analysis,” International Journal of Environmental Research and Public Health, 16 (21), p. 4177, 2019.
[2]. H.Bölükbaşı, B. Yörük, B. B. Şimşek, S. Çelik, T. Karakaya, and E.Yassıbaş, “The Effect of Mukbang Watching on Eating Attitudes Mediated by Uncontrolled Eating, Cognitive Restriction, and Emotional Eating,” Eating and Weight Disorders–Studies on Anorexia, Bulimia and Obesity, 30 (1), p. 67, 2025.
[3]. E. H. Cho, “A Study on the Trend and the Cultural Phenomenon of Mukbang,” The Journal of the Korea Contents Association, 20 (9), pp. 68-85, 2020.
[4]. W. Cho, W. Takeda, Y. Oh, N.Aiba, and Y. Lee,“Perceptions and Practices of Commensality and Solo-Eating among Korean and Japanese University Students: A Cross-Cultural Analysis,” Nutrition Research and Practice, 9 (5), pp. 523-529, 2015.
[5]. I. R. Contento, A. D. Manning, and B. Shannon,“Research Perspective on School-Based Nutrition Education,” Journal of Nutrition Education, 24 (5), pp. 247-260, 1992.